MemeCraft: Contextual and Stance-Driven Multimodal Meme Generation

Online memes have emerged as powerful digital cultural artifacts in the age of social media, offering not only humor but also platforms for political discourse, social critique, and information dissemination. Their extensive reach and influence in shaping online communities’ sentiments make them invaluable tools for campaigning and promoting ideologies. Despite the development of several meme generation tools, there remains a gap in their systematic evaluation and their ability to effectively communicate ideologies.